Women as a Growing Economic Force

Women as a Growing Economic Force

According to Futurist Faith Popcorn, currently young single women purchase twice as many homes as young single men. Two thirds of all undergraduate degrees and 60% of Master’s degrees are going to women. Single women between the ages of 22 and 30 earned 8% more than men in most U.S. cities. In 2011 all three winners of Google’s Science fair were women.

These are indicators that women are the key to economic growth and recovery. We do not mean recovery to something that was before the economic downturn, but to creating a new economy. A new economy with new metrics. There are signs for the new metrics in countries where not only the GDP is measured but the National Happiness Index measuring people’s wellbeing as well. Women’s creativity and gift for management make them natural inventors and employers. Their compassionate focus makes them an ideal force for a positive societal shift that puts people before profits.

Popcorn also says that in the past few years women have been a major economic force. They control $12 trillion of the overall $18.4 trillion in global consumer spending. Women are making better investments than men. In a recent book titled “Warren Buffet Invests like a Girl” Buffet responded to the comparison, “Guilty as Charged.”

Female stock brokers experience higher returns, earning on average 9% while their male counterparts only see returns of 5.82%.

The influx of qualified female managers is and will be one of the most important changes going on in global business for the next decade. Companies who leverage this to their advantage will see massive rewards.

John Hagel co-founder of the Deloitte Center for the Edge, a risk management group, has said: “The future belongs to those of us, female or male, who can adopt and embrace the feminine archetype.”

The Women in Innovation Summit 2012 (WINS 2012) is built on an understanding of this reality. Women are perfectly poised to take advantage of their growing influence and to understand more about the roles the can play as active participants in the innovation economy.

Now is a great time to think outside the box, draw outside the lines, break the rules, and to redefine roles in society.

WINS Summit will feature:

    • Learning and inspiration from leaders – business, government, technology and social ventures and non-profits.
    • TED-like thought-provoking power talks on a variety of ways that women are innovating
    • Fun and interactive activities that enable participants to experience the joy of innovation
    • Relationship building. Without a doubt WINS 2012 will be a great place to connect and network with high caliber, like-minded people.
    • The Innovation Lounge and Wall of Collaboration is where potential collaborative partnerships and joint ventures begin.

Be part of the wave of energy building around Women in Innovation!

This kind of coming together of influential women is happening all over the world. Women are consciously studying their impact on the world and how their choices today will affect their children’s choices tomorrow.

Women in Innovation Summit 2012 will convene on September on 22nd at the Intiman Theatre at the Seattle Center. You are invited to register at the early bird price of $199 until June 30 (regular price $299.) Click here to register.

Come and convene, connect and co-create with us.

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